2026 Market Sponsors

 
 

MARKET CHAMPIONS

 
 
 

JM GROUP

JM Group was founded in 1981, with the opening of the highly-acclaimed Nassau Street Seafood and Produce Company, in Princeton, NJ. Their mission was simple – consistently provide the best, freshest seafood and produce available, while offering exceptional personalized service. 

JM Group has expanded through the years with the addition of Blue Point Grill, Witherspoon Grill, Kristine’s and the Princeton Farmer’s Market.  Each establishment is committed to offering customers superb food that is simply, yet beautifully prepared, sourced from top farmers, fisherman and ranchers. Warm, friendly service and an inviting atmosphere create unique experiences at each location. 

 
 

VICTORIA COVERT

Victoria “Tori” Covert, is no stranger to hard work. Victoria has continued to be successful thanks to her creativity, empathy, resourcefulness, and “can do attitude”.  Her willingness to put herself in other people’s shoes, combined with her unwillingness to compromise on her clients wants and needs, has allowed her to provide unmatched service to her hometown and the surrounding areas. Being an innate part of the community has afforded her a long-standing knowledge of the Central Jersey real estate market. Princeton, NJ is the town her family has called home for 4 generations. Victoria graduated from The College of New Jersey in Ewing with a Bachelor’s degree in Communication Studies. Always extroverted, confident, and sociable, at The College of New Jersey she turned those traits into expert negotiation skills. When it comes to Mercer County, she has done it all. She may be a technology and social media enthusiast, but she prefers to be hiking in the beautiful Sourland Mountains or kayaking down the Delaware Raritan canal.  Victoria knows first hand all this area has to offer through her love of bicycling, the arts, recycling, networking, and travel.  “Though I have been all over the world… this is the only place I could ever call home.” And she can’t wait to help you sell your current home or find your new one… at the right price, of course.

 
 

HARVEST HEROES

 
 
 

VITALE INSPECTION SERVICES

Vitale Inspection Services is a full-service home and property inspection company based in Hamilton, New Jersey. Founded in 2011, the firm draws on decades of experience in residential construction and related trades. The company prides itself on integrity, clear communication, and delivering value to clients. Vitale’s services span a broad spectrum of inspection types, including general home inspections, chimney evaluations, sewer-line inspections, oil tank scans, stucco assessments, radon testing, mold, lead and more.

Beyond inspections, Vitale Inspection Services is committed to community impact. The company gives back through charitable donations, supports veterans, police and senior citizens via discounted services, and sponsors its own nonprofit initiative, Happy Smiles Inc.

 
 

SPROUT SPONSORS

 
 
Callaway Henderson SIR Logo
 

Callaway Henderson Sotheby's International Realty

Callaway Henderson Sotheby's International Realty is central New Jersey's premier real estate firm with a rich heritage dating back to 1953. Our deeply rooted local expertise, commitment to superior service, and involvement in the communities we serve uniquely complement the powerful global network of Sotheby's International Realty. We believe luxury is an experience, not a price point, and the real estate experience we provide each and every one of our clients is unrivaled.

 
 

THINK WINDOWS

Think Windows is a family owned home improvement company specializing in windows, doors, siding, decks, fencing, siding, stucco remediation and remodeling services. Founded in 2010, the company is known for combining quality craftsmanship with personalized customer care. Their team works closely with homeowners to provide practical, energy efficient solutions that fit each client’s style, needs and budget. With a strong focus on reliability, attention to detail and a low-pressure approach, Think Windows has built a reputation for helping homeowners improve both the beauty and functionality of their homes.

 
 

SEED SOWERS

 
 
 

CITY GREEN & GOOD FOOD BUCKS

Growing healthy cities since 2004, City Green is a New Jersey based nonprofit dedicated to revitalizing urban spaces and ensuring equitable access to healthy food. Through its flagship program, Good Food Bucks, City Green runs the state’s largest SNAP/EBT-doubling incentive - every time a shopper uses SNAP at participating farmers markets or fresh-food retailers, they receive matching Good Food Bucks to double their purchasing power on fruits and vegetables.

Their generous sponsorship and funding make our SNAP-doubling efforts possible. Because of City Green, more families are able to bring home fresh, local produce, stretching every SNAP dollar while also supporting the local farmers and vendors who grow our food.